PR and Social Media Quick Reference Sheets
We are just a few weeks away from our Nationwide Open House Celebration, and Comfort Keepers® offices, from coast to coast, are preparing to celebrate the brand’s 20th anniversary with open house events. As you know by now, we are asking all franchisees in the network to participate to help raise our collective voice and so that you have a chance to celebrate with your team and those in your community.
Your open house also generates publicity and drives awareness of your franchise locally. Getting the word out via PR and social media – before, during, and after the event – will put your business in the spotlight and show how you are part of an established, long-lasting brand in your unique way. We’ve put together the following quick reference sheets that highlight what steps to take as you begin to promote your local event publicly.
Open House PR Quick Reference Sheet
Open House Social Media Quick Reference Sheet
As referenced in the PR sheet, we’ve put together a customizable press release that you can use to send to potential news reporters and editors. You can access the press release by clicking here.
And if you haven’t already, be sure to check out the following items available on CK Brand > Programs > 20th Anniversary that you can use to make your open house event a success. You can find all of the materials referenced above there as well.
Open House Event Guide
Open House Checklist
Email Templates: Formal Open House, Casual Gathering, Caregiver Appreciation
Open House Invitation
Cards for your employees
If you have any questions about our 20th Anniversary celebration, please reach out to Joni Magnus-Ramsey, at JoniMagnusRamsey@Corp.ComfortKeepers.com.