Caring for You, Caring for Others is the latest digital guide from the National Brand Fund and CKFI, and will be released in the coming weeks. In this new guide, family caregivers will have access to methods that can help them cope with the stresses of caring for a loved one, strategies to prevent compassion fatigue, resources for paying for long-term care, and information about in-home care and respite care. With the resources and information provided, the guide also lets your audience know that Comfort Keepers® is a trusted and reliable resource for guidance on topics that matter to them.
CKFI will be hosting a webinar to take you through the guide to point out ways in which it can be promoted. The session will be led by our digital agency partner, Upward Brand Interactions, that will introduce you to social graphics, downloadable pdfs, data and statistics available in the guide, as well as offer suggestions on how to use those elements for social media messaging.
To completely take advantage of the family caregiver guide and webinar, you’ll want to make sure you’ve attended or viewed the Social Media Training webinar first. You can watch a recording of the webinar at CK Brand > Archives > Webinars. Once you’re there, we encourage you to also watch the webinars on the previously released guides – “Moment by Moment” and “From Head to Toe: Mental Health and Well-Being.”
Date and time: Wednesday, December 6, 2017 from 2 – 3 p.m. (Eastern)
How to sign up: To register, click here.
If you have any comments, contact Saudia Gajadhar, U.S. Director of Marketing, at SaudiaGajadhar@ComfortKeepers.com.